Adding Cloudflare To Our SEO Arsenal

This is great news for everyone that is hosted by WW Design Studios.  We now are officially partnered with Cloudflare to provide faster speed and security to our clients at no additional charge. Over the past few weeks we have been doing numerous upgrades to our servers to providing a rock solid hosting solution. No down time and no slow speeds. For those of you that are not familar with a CDN, here is some information on why its beneficial to you.

How Does CDN Helps with SEO?

“Content is King” is not a new saying in the world of internet. There is no denial to the fact that content is one of the most crucial aspects of web operations. Though the topic of the content is crucial, you also need to focus about the tone of the content and the manner in which it is going to be written down, the overall structure of the content, the appearance of the content, how the content marketing will be carried out, whether the content is SEO friendly or not and how will the be content analyzed after getting live. These are a series of questions that you ought to worry about if web operation is really the thing for your business. No matter if the solutions are not readily available through the customary techniques, the modern day Content Delivery Networks (CDN) do come to your rescue.

What Is CDN?

The popularity and usage of CDN have increased tremendously in the past couple of years. This is due to the magical features and services offered by CDN that help in spreading the static files to several servers located all around the globe and speeding up the website performance. With the traditional internet users becoming more impatient, the page speed is becoming more of a primary concern for the website owners these days. Using a CDN will always help you in efficiently catering to the multiplied amount of traffic and gives the quickest page load time by using the closest CDN server to transmit the static files to the client’s server.

Does CDN Help With SEO?

Ever since Google incorporated page load time into their ranking formula, the short answer to this question has been YES. CDN greatly helps in improving your website ranking throughout various search engines. The faster your website can perform, the better it will appear in the eyes of Google. However, it is important to note that Google will follow various different criteria for judging the overall ranking and the website content still remains the king. Even the fastest website in the world will have poor rankings if the Meta tags aren’t proper and lacks the quality content. Another thing that you need to bear in mind is that though CDN will greatly increase the page load speed, there are certain things that can still drop the website speed like caching, image optimization, CSS sprites and many others.

How CDN and SEO Work Together?

CDN network greatly helps in getting the content to the user end in a faster and more efficient manner. Improving the website on SEO grounds will require a lot of pain in tailoring the HTML, CSS, JavaScript, Images, Video and Audio files and a lot more stuff according to the search engines. This is where the role of CDN comes into play. It can essentially do the needed heavy lifting for ranking the website higher in search engines.

Hosting Benefits

This is one of the biggest benefits as far as SEO is concerned. When making use of a CDN, your website content will be maintained at different servers worldwide. Most of the websites are hosted on a single mainframe server located in one particular location. However, with the use of a CDN, you can spread the information worldwide by sharing it through multiple servers that are in proximity to the user’s geographical location.

CloudFlare operates out of 23 data centers around the world. Our CDN automatically caches your static files at our edge nodes so these files are stored closer to your visitors while delivering your dynamic content directly from your web server. CloudFlare then uses a technology called Anycast to route your visitors to the nearest data center. The result is that your website, on average, loads twice as fast for your visitors regardless of where they are located.

On average, a website on CloudFlare loads twice as fast for its visitors, sees 65% fewer requests and saves 60% of bandwidth. You’ll be able to see the exact speed benefits and savings with your personalized Cloud Flare analytics report for your site in your C-Panel.

Improved Response Times

Google eyes especially on the websites that have a good load time as against the ones that load with a lag of a few minutes or even seconds. Because of your website being hosted through multiple CDN networks, the one in the proximity of the user will deliver the content to the client’s server in a fast, accurate and efficient manner, thereby eliminating any time-outs and load-lags. If your server ever goes offline, CloudFlare will serve a limited copy of your cached website to keep it online for your visitors. CloudFlare builds the Always Online™ version of your website, so your most popular pages are represented.

Not Getting Any Traffic? Your Hosting Can Be The Problem..

Preventing your site from slowing down is a major challenge for all critical sites. It’s no secret that loading times are critical SEO factors for Google, Bing and Yahoo etc. And now with our new CDN we will reduce the response time and improve loading the speed of your pages, an additional factor to improve your site ranking in the search engine results page.

Find Out More About Building More Traffic To Your Site Today

WW Design Studios invites website owners to contact them to answer questions or to become further acquainted with the services of this world-class Internet marketing company and their outstanding lead generation. WW Design Studios is a friendly, internet savvy team who loves a challenge.

Request a proposal or Contact Us to learn more.

Adding Cloudflare To Our SEO Arsenal

Green Pro Solutions

Green Pro Solutions is a one- stop resource for chemical supplies, ground maintenance supplies, floor care, health care facilities, Highway repair & maintenance, Waste Water Operations, School Districts & Transportation, Building maintenance and many more.

Project Type:	E-Commerce Web Development
Client:	Green Pro Chemical Solutions
Date:	December 5, 2013
Keywords:	Web Design, WordPress, E-Commerce

This website was built using WordPress content management system. Created for the client for the ability to display their product catalog online.

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Green Pro Solutions

Rhythm Of Grace Boutique

Rhythm of Grace is a women’s boutique specializing in dressing their clients according to their body type. Rhythm of Grace carrys quality designer brands catering to the chic, modern, and contemporary woman with a sophisticated lifestyle.

Project Type:	E-Commerce Web Development
Client:	Rhythm Of Grace Boutique
Date:	March 1, 2013
Keywords:	Web Design, WordPress, Custom Gallery, E-Commerce

This website was built using WordPress content management system. We customized for complex sliders, E-commerce shopping cart using Lightspeed, and design features to match the company’s theme.

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Rhythm Of Grace Boutique

All County AC Repair

All County Air Conditioning, Refrigeration & Heating Company provides excellent customer service. We diagnose any problems you have with your existing system, and if needed install new high efficiency system(s) in your home. We service and offer all brands of equipment that is best suited for your home and comfort as well as your wallet.

Project Type:	WordPress Web Development
Client:	All County AC Repair
Date:	March 1, 2013
Keywords:	Web Design, WordPress, SEO, Blog

This website was built using WordPress content management system. We customized from an old website, redesigned the logo, the color scheme, and added blog through WordPress where the owner can post his articles linked to all the social networks. We currently optimize their site for increasing in traffic.

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All County AC Repair

US Hardwood Floors Inc.

US Hardwood Floors began as a small, family-owned business in 1990, and today we’re one of the Florida’s leading hardwood installers. We think it’s because we unite superb craftsmanship, impeccable quality, and innovative design to offer virtually all American made hardwood flooring that’s simply unmatched in beauty and durability.

Project Type:	WordPress Web Development
Client:	US Hardwood Floors Inc.
Date:	November 5, 2013
Keywords:	Web Design, WordPress, Custom Gallery

This website was built using WordPress content management system. We added a custom gallery to display their latest projects as well as a blog to add step by step photos of their installations.

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US Hardwood Floors Inc.

Eventstar Structures Inc.

Eventstar Structures is recognized worldwide for its unique designs of permanent and semi-permanent fabric structures. With in-house engineering and design, along with its state of the art automated metal and textile fabricating facilities, Evenstar has become a trailblazer in the industry.

Project Type:	WordPress Web Development
Client:	Eventstar Structures Inc.
Date:	October 1, 2013
Keywords:	Web Design, WordPress, Custom Gallery

This website was built using WordPress content management system. We customized for ajax movement of the pages, a custom gallery, responsive menu, global transaltor, and video gallery.

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Eventstar Structures Inc.

A Complete Website Makeover Can Be A Smart Move

Did you know that over 20% of searches on Google are related to location, and that 88% of people who search for local information on their smartphones take action within the same day? In order to bring positive changes in record time, you need to choreograph and integrate each and every step of the marketing process. Creative thinking, strategic planning, process development, organization, timing, and precise implementation are just a few steps for a successful marketing makeover plan. The diagram is a visual representation of a complete website makeover and how they are all related in your plan.

Does Your Website Need a Face-lift?

It is not unusual for a website to outgrow itself and become less effective over time. When you find that your website is no longer user-friendly, has an outdated design, is difficult to update or is just not effective in communicating with target audiences, it is time for a website makeover. If you are unsure if a makeover is needed, I put together a few questions to ask yourself:

1. Does your website clearly communicate the service or product you sell or provide? Your website is your best chance to make a lasting impression to your customers. What is the first thing visitors see when they come to your website? Do they understand your site’s purpose? In order to have a successful and engaging website, it should have a simple and clear message that all visitors can understand. The best way to communicate your website’s purpose is through a clear message on your homepage. This will also help search engines categorize your website for appropriate keywords and phrases. Think about what your website does or what you want it to do. What products or services do you offer? Then, on your homepage clearly display that message in your content. Many websites online fail to communicate the essence of their website to customers on their homepage and, thereby, lose valuable leads and sales. Your website is often a potential customer’s first impression of your business. Make it count.

2. Is your web address easy to type, spell and remember? What’s more important than the design of a new website? As someone said, words have meaning and names have power. This is becoming more and more important in the age of internet marketing and branding development. Many assume the first step to starting your own website is design, but choosing the right domain name is equally important–in fact, perhaps it’s the hardest part of the site creation process. If you consider the difficulty in transferring websites to new URLs – not to mention the potential SEO losses that could occur by doing so – it’s clear that you need to get things right from the start.

3. Is your website easy to navigate? Another important feature of a good website is navigation. Many website owners fail to include well-structured pages or clear navigation tabs that lead visitors to relevant sections of their website. Organize the information on your website in a simple and structured way. Think of the general path you would like a site visitor to take. In many cases, adding sub-pages to the top navigation will be the best option for organizing your information into specific categories. Think through your web pages’ structure so that it all makes sense in a logical flow. That way, when customers visit your website, they will have an easier time navigating to the information on your website that is most relevant to them. In some cases, adding sub-pages to the top navigation will be the best option for organizing your information into specific categories.

4. Are you connected with social media?  Building a community for your business is one of the best investments you can make. It’s crucial to establish an online presence. Start with the networks you know and are active on – the most common being Facebook and Twitter. Include Facebook “Like” from your business Facebook page or a Twitter follow button will allow visitors to connect with you through other media. In addition to your social networking profiles, creating and maintaining a blog is one of the most effective ways to build community and a great way to increase content. (You can create a blog for your Yola site using the Tumblr widget). Blogs are a great way to have a conversation with your visitors and customers on a regular basis and improve the level of trust website visitors and customers have for your business over time. Boost your search engine power by listing your business on all popular social media sites and provide direct links.

5. Is the right person designing and maintaining your site? The web is a fluid and changing medium.  Over the course of time you may choose to make changes, updates, and/or add information to your website.  Your site should grow as your company grows, and you strive to meet the needs of the future.  It should also be interactive in a way that has things that change within it to inspire energy and make it “hot” for your viewers.  The maintenance of your site is as important as the development. The search engines thrive on new content, and you must keep this updated regularly in order to maintain a good position in the search results.

6. Is your website designed with only images? Does your website consist primarily of images or was it built entirely in Flash? Some images and bits of Flash are fine, but the foundation of your site should be live text or text generated by the browser. This is a search engine friendly option and is helpful to users with slower connections or those who are vision impaired and use screen readers. Also, image or Flash based websites don’t always render properly on mobile devices. Many mobile devices will not display Flash at all so you may be losing a large percentage of your target audience.

7. Does your website look like its stuck in the 90′s? Yes, we loved the grunge look and Beanie Babies back then but if your website has animated clip art (remember the cute dancing hamster), frames and scroll-bars, visitor counters, flashing text and pop-ups, its time to consider a redesign. If your website looks outdated, your business looks outdated. First impressions do count. If your website does not feel professional, your potential customers will move on – possibly to your competitor.

8. Does your website read like the Encyclopedia Britannica? Website visitors don’t like to read – that much. If your website has paragraphs upon paragraphs of text on every page, your main message might get lost. It is a good idea to consider a rewrite to condense your copy and maybe reorganize the structure of your website to make sure content flows. Excess information can be provided in downloadable white papers so visitors can print and read them at their leisure.

9. Does updating your content require a degree in programming? Is the content on your website needing to be updated and emails to your webmaster go unreturned? Or once you get access to your site, you can’t make heads or tails of how to go about changing or adding text? Updated content is crucial to having a website that entices return visitors and keeps search engines happy. If your website is not easily updatable, its time to consider a new solution that allows you to access and update your site content. Content management solutions come in different packages that are user and budget friendly.

Ready To Get Started?

Representing yourself on the internet is the most important thing you need to do for your business, and yet it’s the hardest thing to find time for. In today’s market it’s not enough to simply rely on website ads and word of mouth to get your company’s name out to the masses. Choosing the right website design firm or internet marketing firm is more important than ever! We have a proven track record, an amazing client list, and a huge following. Let us develop you a rock star Website Re-Design and Internet Marketing Plan that will boost your traffic and build your brand. Call us today to set up a FREE Consultation.

A Complete Website Makeover Can Be A Smart Move